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Digital Marketing Manager

Company: SuppliesOutlet.com
Location: Reno
Posted on: February 24, 2021

Job Description:

Supplies Outlet is seeking to hire an in-house digital marketing manager for our Reno, Nevada offices. You will own the process of executing our marketing initiatives and campaigns. Knowledge in Ecommerce is a must. You will develop our marketing calendar and collaborate with other team members to execute the initiatives across multiple marketing channels. This candidate will work closely with our ecommerce team and report directly to the VP of Ecommerce.Duties* Create and maintain a marketing calendar* Collaborate with in house and remote team members to execute campaigns and marketing initiatives* Track performance of all marketing initiatives* Review past initiatives for results and develop ways to improve future initiatives* Develop and implement a content and SEO strategy for our website* Identify emerging customer segments and strategies to reach them* Own the overall email marketing strategy* Optimize through A/B testing* Develop strategies to market new website functionalities such as a new chat functionSkills/Experience* A strong communicator and team player* Detail oriented and able to manage multiple campaigns across multiple channels* Familiar with analytical tools like Google Analytics, Power BI* Experience with email marketing software such as Klaviyo, Mailchimp* Experience with digital advertising platforms such as Google, Bing, Yahoo, Amazon* Copywriting skills are a plus* Experience with offline marketing such as print and direct mail plus* Ability to operate independently and bring ideas as well as solutions to the table* Have a customer centered approach to marketing* Knowledge of Ecommerce platforms such as Bigcommerce, ShopifyRequirements* 4-6 years of Ecommerce experience required* SEO experience required* Experience with enterprise level marketing solutions* Experience with affiliate channels* Role is based in Reno, NV

Keywords: SuppliesOutlet.com, Reno , Digital Marketing Manager, Executive , Reno, Nevada

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