Senior Salesforce Marketing Cloud Developer Remote

Company: MassMutual Financial Group
Location: Carson City
Posted on: March 16, 2023

Job Description:

Senior Salesforce Marketing Cloud Developer

Technology Marketing

Enterprise Technology & Experience

Full Time

Remote

The Opportunity

We are seeking highly motivated individuals with backgrounds in computer science, and related fields who are enthusiastic about pursuing a career in Marketing Technology development.

The Senior Salesforce Marketing Cloud Developer will be responsible for analysis, development, testing and documentation for Salesforce Marketing Cloud based projects. This position will partner closely with senior business leaders in MassMutual's Brand & Marketing team to support the build out of the Marketing Technology platform. Additionally, the Senior SFMC Developer will also engage in support and enhancement requests.

Primary responsibilities include designing, developing, and managing solutions and integrations for Salesforce Marketing Cloud. You are a SME, with hands on experience on SFMC. Experience with administration of SFMC is also a requirement. The ideal candidate will be highly collaborative, a great team player, self-motivated and comfortable working in a challenging, fast paced environment. Our business challenges are often complex, so we are looking for individuals who are comfortable wrangling with unstructured, difficult problems and are comfortable thinking outside the box and taking initiative. Those who enjoy tackling complex tasks in a collaborative environment are well-suited to a position on our team.

The Impact:

This Developer will have the opportunity to work on technical projects and engage in the following types of work:

* Serves as technical expert on new project initiatives and participates in application design sessions. Assists with planning for and implementation of approved initiative. Communicates and interprets application requirements and modifications to vendor technical staff.


* Designs, codes, tests and debugs complex Marketing Cloud automations and SQL queries that power journeys and marketing campaigns. Performs application development to enhance and implement application software (such as updating the data model or adding new objects based on build out in Salesforce, building out landing pages and web capture forms) according to documented methodologies and procedures.


* Design and build emails using HTML and CSS following web accessibility guidelines and mobile responsive best practices.


* Develops project work plans and manages project to completion in accordance with plans which may include formulating system scope and objectives, developing detailed design specifications, and translating system function/features to programming specifications. Informs project team of status and time estimates for work on a regular basis.


* Innovates dynamic content and automation efforts to support email marketing and Journey Manager's efforts to build scalable emails and journeys.


* Trains and mentors' internal teams on how to best leverage various SFMC modules.


* Stays current with the rapidly developing Salesforce ecosystem. Prototype and integrate new SFMC releases to identify additional opportunities to enhance user experience.


* Performs release migration tasks (change sets, configuration, data load etc.) and environment setup/management.


* Creates and maintains system interface diagrams, functional designs, and technical specifications


* Provides leadership and mentors Marketing Cloud Analysts. Analyzes technical issues and troubleshoots code related problems. Ensures technical documentation and project audit trails exist for the supported applications.


* Updates application procedures and standards as necessary to record best practices. Completes and communicates modifications to user operations or documentation.


* Work alongside business leaders in MassMutual's Marketing Technology team to define and deliver strategic and tactical solutions


* Producing relevant project documentation that ensures governance throughout the agile process whilst also demonstrating the implementation of lessons learned and best practices


* Working pro-actively to resolve issues in a timely manner in order to drive customer satisfaction


* Research, learn, and apply new technologies that can improve performance and minimize operational downtime


* Collaborating across Enterprise, Technology, and Experience (ETX) to manage requests and asks


* Designing for reliability, security and compliance


* Technical consulting on our data and cloud-based systems and tools


* Troubleshoot, debug, and patch application and platform issues



The Minimum Qualifications:

* 5+ years of experience with SalesForce Marketing technology solutions (i.e Salesforce Marketing CloudPardot, etc.) and Marketing data models


* Hands on experience and demonstrated proficiency with technical and functional knowledge of Salesforce Marketing Cloud including AMPscript, Email Studio, Automation Studio, Journey Builder, Content Builder, Audience Builder and other modules in Marketing Cloud


* 5+ years of HTML, CSS, JavaScript, XML, JSON, REST/SOAP API, SQL


* In-depth understanding of various (Include examples of other systems we use?) system integrations with SFMC and/or SFDC


* Experience with SFMC Connector


* Strong knowledge and use of APIs, REST/SOAP web services.


* Experience with marketing automation concepts and technologies in email, mobile, social (advertising/retargeting), and web.


* Proficiency in coding and programming applications in HTML (specifically for building emails and email templates), CSS, JavaScript, AMPscript.


* Hands-on experience with email marketing best practices including list segmentation, A/B testing, build, QA, deployment and reporting


* Bachelor's Degree in Computer Engineering or Computer Science or Information Technology or a related discipline



The Ideal Qualifications:

* 5+ years of Salesforce CRM developer experience


* An understanding of the principles of data models and how these can be integrated into Marketing technology architectures & solutions


* (5)+ years of experience with and understanding of relational databases and development competency with designing and managing data extensions, writing complex SQL statements to build automations and extract data out of Marketing Cloud.


* Entrepreneurial mindset with the ability to work in a rapid and iterative development environment


* Familiarity with SFDC platform and its core concepts, including APEX coding, platform APIs and the native connection to Marketing Cloud.


* Exposure to SFDC custom objects, Apex Classes, Triggers, Visual Force pages, SOQL, and Lightning


* Experience with Scaled Agile Framework is a plus or other project delivery methodologies.


* Implementation experience with Marketing technologies and business processes


* Understanding of Marketing Automation, data governance, security, and compliance best practices


* Awareness of quality practice, TDD, BDD and unit test strategy


* Involvement in all aspects of data integration projects - from business requirements and interface discovery and definition through design, modeling, and development, to testing and deployment


* Extensive experience with diverse systems integration paradigms including nightly batch, intra-day incremental data loading, and near-real-time interfaces


* Strong experience with production support, troubleshooting, and batch/interface optimization


* Define and implement data quality and reconciliation processes across complex systems


* Master's Degree in Computer Engineering or Computer Science or a related discipline



What to Expect as Part of MassMutual and the Team

* Regular meetings with the Technology Marketing Team


* Focused one-on-one meetings with your manager


* Access to mentorship opportunities


* Networking opportunities including access to Asian, Hispanic/Latinx, African American, women, LGBTQ, veteran and disability-focused Business Resource Groups


* Access to learning content on Degreed and other informational platforms


* Your ethics and integrity will be valued by a company with a strong and stable ethical business with industry leading pay and benefits



#LI-DM2

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Salary Range:

$131,100.00-$172,000.00

At MassMutual, we focus on ensuring fair equitable pay, by providing competitive salaries, along with incentive and bonus opportunities for all employees. Your total compensation package includes either a bonus target or in a sales-focused role a Variable Incentive Compensation component.

Why Join Us.

We've been around since 1851. During our history, we've learned a few things about making sure our customers are our top priority. In order to meet and exceed their expectations, we must have the best people providing the best thinking, products and services. To accomplish this, we celebrate an inclusive, vibrant and diverse culture that encourages growth, openness and opportunities for everyone. A career with MassMutual means you will be part of a strong, stable and ethical business with industry leading pay and benefits. And your voice will always be heard.

We help people secure their future and protect the ones they love. As a company owned by our policyowners, we are defined by mutuality and our vision to put customers first. It's more than our company structure - it's our way of life. We are a company of people protecting people. Our company exists because people are willing to share risk and resources, and rely on each other when it counts. At MassMutual, we Live Mutual.

MassMutual is an Equal Employment Opportunity employer Minority/Female/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran. We welcome all persons to apply. Note: Veterans are welcome to apply, regardless of their discharge status.

If you need an accommodation to complete the application process, please contact us and share the specifics of the assistance you need.

At MassMutual, we focus on ensuring fair, equitable pay by providing competitive salaries, along with incentive and bonus opportunities for all employees. Your total compensation package includes either a bonus target or in a sales-focused role a Variable Incentive Compensation component. For more information about our extensive benefits offerings please check out our Total Rewards at a Glance.

Keywords: MassMutual Financial Group, Reno , Senior Salesforce Marketing Cloud Developer Remote, Advertising , Carson City, Nevada